Business Reporter: The Z factor

Business Reporter: The Z factor

Generation Z are often stereotyped as oversensitive and addicted to their phones.


But like any new generation, they’re both misunderstood and underestimated by previous ones - and they’re forecast to make up a quarter of the workforce by 2025.

This issue of Business Reporter’s Future of Work series, distributed with The Independent and entitled The Z factor, looks at how businesses need to adapt to harness Gen Z’s energy and passion.


Complete the form to get your copy


Featuring the latest advice from Guidant Global COO Brian Salkowski on finding (and keeping) the right people when talent is scarce, this issue is packed with insight into work habits, the nature of the workplace, talent acquisition, the role of tech - and much more.

Key features include:

  • City limits: how post-Covid work is escaping the metropolis
  • Why micro-delays are hampering your business's productivity
  • How businesses can harness the power of the next generation
  • Why changing workplace culture demands better technology
  • Staying afloat in the face of a labour shortage nightmare

Complete the form to get your copy


Suite 1403, Level 14
309 Kent Street
NSW 2000

United Kingdom

First Floor
Mulberry House
Parkland Square
750 Capability Green
Luton, LU1 3LU

United States

27777 Franklin Road
Suite 600
Michigan 48034

Part Of